More than coverage. A movement made visible.

Impact
you can feel.

For more than 25 years, Tomika McFadden has turned lived experience into public service—bringing prevention, trusted health education, free screenings, music, movement, and hope directly into community.

A packed crowd gathered for the community health festival

A community health vision grew into a destination for thousands.
The true story of the impact

Health education became an experience people wanted to join.

This was never a campaign built from a conference room. It grew from grief, advocacy, service, and a determination to make health information feel human.

BeWhole Health Fest—first established as Pennsylvania Care Health Fest—proved that prevention could be welcoming, culturally relevant, and alive. Families came for music and connection and left with screenings, resources, practical information, and a stronger relationship to their own well-being.

30,000+People gathered through the signature festival experience
250+Vendors and community partners activated
12,000+Free health screenings brought directly to families
Impact in action

The pictures tell what numbers alone cannot.

This is what community-centered wellness looks like: information within reach, trusted voices at the table, families moving together, and joy treated as part of health.

Tomika McFadden speaking to a festival crowdLeadership in the community—not at a distance
Tomika McFadden speaking with KYW mediaThe message carried beyond the festival grounds
Television coverage of Pennsylvania Care Health FestRegional media amplified the mission
Community gathered at Malcolm X Park for a health eventRooted in neighborhood trust. Built for whole families.
Leadership made visible

A local mission earned national attention.

The 2018 Pennsylvania Care Health and Wellness Festival—now BeWhole Health Fest—generated a national media footprint because the work itself was extraordinary: ambitious in scale, grounded in service, and designed around real community needs.

26earned-media placements
942Mestimated combined online readership
978Kestimated coverage views
25+ yearsat the intersection of health education, prevention, engagement, and wellness
Verified coverage

The story, documented.

Each feature below preserves a chapter of the mission—from its emotional foundation and neighborhood roots to its regional reach and lasting leadership impact.

HelloBeautiful

Heartbreak transformed into one of the nation’s largest urban health festivals

A powerful profile of the personal purpose, community leadership, and love behind the movement.

Read the feature

Philadelphia Sunday SUN

Better Health Through Creativity

Tomika discusses making prevention, screenings, movement, music, and practical health information accessible to whole families.

Read the article

Community Coverage

Stars Shine and Health Care Addressed at Malcolm X Park

An early look at the festival’s community roots and the vision to make health education engaging rather than intimidating.

Read the story

NBC10 Philadelphia

Pennsylvania Care Health Fest

Broadcast coverage helped carry the festival’s prevention and wellness message across the region.

View the coverage

Philadelphia Tribune

Entrepreneur Tomika McFadden Strives to Empower People with Disabilities

A leadership profile tracing the personal purpose, advocacy, and service model behind Pennsylvania Care Associates.

Read the profile

Festival History

The Kickoff: 2018 Pennsylvania Care Health Fest

A look back at the people, partnerships, and energy that expanded a neighborhood-centered idea into a major public experience.

Explore the story

Recognition & reach

Not a collection of logos. A record of leadership.

Community impact recognized

Tomika’s work has earned recognition for innovative leadership, game-changing community impact, and nonprofit leadership—including 2019 Non-Profit of the Year honors.

A message amplified nationally

Coverage placed health equity, prevention, whole-family wellness, and culturally relevant engagement in front of local, regional, and national audiences.

NBC10 PhiladelphiaWHYYThe Philadelphia TribunePhiladelphia Sunday SUNRadio OneKYW NewsradioFOX29HelloBeautifulMSNGetty Images
Turn visibility into meaningful action

Bring this experience to your organization.

Tomika brings the same practical, culturally aware, whole-person approach to keynotes, trainings, workshops, facilitated programs, conferences, healthcare settings, nonprofits, and community experiences.

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